Sports 2.0 will require creativity, innovation and smart investments in technology and people. Teams simply can’t afford to do this in a bubble. Fortunately the sports industry has a myriad of innovative startups who can not only provide incredible tools to engage fans, create sponsorship opportunities and collect relevant data but will also create a partnership with the business to ensure success. ProWire is one of these companies that I've been lucky enough to work with in my time at Tennis Canada and through my involvement in the Future of Sport Lab program.
ProWire® featured in Sports Tech Business Digest